The World's Largest Study on Sustainability Perception of Brands

Brand Sustainability Perception Index (SPI) 2020

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Sustainability is a key dimension of brand image

The brand Sustainability Perception Index (SPI) 2020 is a performance benchmark for the world’s most valuable brands as rated by consumers.

Setup


100

BRANDS
20,500+

RESPONDENTS
20

COUNTRIES
12

INDUSTRIES

Industry perspectives

“The biggest driver of sustainability efforts in the company is growing expectations of the people who buy and use our products. As they care more we need to address their concerns, and deliver better options.”
Head of Consumer Insights
Personal & Home Care

Industry perspectives

"Our sales went up by 10%, and we could trace it back to our brand image with regards to our sustainability programme."
Head of Sustainability Europe
Food & Beverage

Are you a brand champion?

Dalia develops solutions for corporate consumer insights, brand marketing and communications leaders to track the impact of initiatives aimed at improving brand image.

A customisable Sustainability Tracker, based on the SPI, allows you to track and benchmark your brand(s) in your individual markets, sector, and product category.

Learn More