Designed for global brands, tracking consumer perception in real-time and empowering decision making to drive sustainable growth.
Consumers expect more than price and quality from a brand. They expect sustainable product choices, and companies to act responsibly towards the planet.
The world’s most valuable brands have made commitments to sustainability. But how are they performing in the eyes of consumers?
Brands not only need to do better, they also need to show they are doing better. Perception drives behaviour.
SPI was created to provide a benchmark for global brands to see how consumers around the world understand their efforts.
Tackle the most challenging problems in consumer research with the latest techniques in market research enabled by technology:
Dalia’s Sustainability Tracker enables brands to track metrics around their sustainability image.
Access insights from your custom sustainability tracker via online-dashboard. Analyse the results anytime and share key findings within your organisation.